Please wait, while we are loading the content...
Please wait, while we are loading the content...
| Content Provider | IEEE Xplore Digital Library |
|---|---|
| Author | Chi-Yo Huang Ya-Lan Yang Gwo-Hshiung Tzeng Shih-Tsung Cheng Hong-Yuh Lee |
| Copyright Year | 2010 |
| Description | Author affiliation: Institute of Management of Technology, National Chao Tung University, Hsin-Chu, Taiwan (Hong-Yuh Lee) || Department of Industrial Education, National Taiwan Normal University, Taipei, Taiwan (Chi-Yo Huang; Ya-Lan Yang; Shih-Tsung Cheng) || Department of Business and Entrepreneurial Administration, Kainan University, Taoyuan County, Taiwan (Gwo-Hshiung Tzeng) |
| Abstract | At the moment, when mobile phone users are demanding more handset features as well as broader bandwidth, the fourth generation (4G) wireless telecommunication standard is emerging. However, how to define appropriate handset features toward various market segmentations to fulfill customers' needs and minimize the manufacturing cost has become one of the most important issues for the 4G handset manufacturers. Thus, a rule based consumer behavior forecast mechanism will be very helpful for marketers and designers of the handset manufacturers to understand and realize. Moreover, precise prediction rules for consumer behavior being derived by the forecast mechanism can be very useful for marketers and designers to define the features of the next generation handsets. Therefore, this research intends to define a Rough Set Theory (RST) based forecast mechanism for the 4G handset feature definitions. Possible handset features will first be summarized by literature reviews. After that, rules of consumers' preferences toward the 4G handsets will be summarized by the RST. To analyze the data and uncover the knowledge inside the rules further, the flow graph will further be introduced for analyzing the information flow distribution. An empirical study on Taiwanese mobile phone users will be leveraged for verifying the feasibility and demonstrate the usability of the proposed forecast mechanism. Meanwhile, the proposed consumer behavior forecast mechanism can be leveraged on defining features of other high technology products/services. |
| Starting Page | 1 |
| Ending Page | 10 |
| File Size | 738373 |
| Page Count | 10 |
| File Format | |
| ISBN | 9781424482030 |
| Language | English |
| Publisher | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Publisher Date | 2010-07-18 |
| Publisher Place | Thailand |
| Access Restriction | Subscribed |
| Rights Holder | PICMET (Portland Intl conf on Manage |
| Subject Keyword | Mobile handsets Consumer behavior Flow graphs Finite element methods Approximation methods Mobile communication |
| Content Type | Text |
| Resource Type | Article |
National Digital Library of India (NDLI) is a virtual repository of learning resources which is not just a repository with search/browse facilities but provides a host of services for the learner community. It is sponsored and mentored by Ministry of Education, Government of India, through its National Mission on Education through Information and Communication Technology (NMEICT). Filtered and federated searching is employed to facilitate focused searching so that learners can find the right resource with least effort and in minimum time. NDLI provides user group-specific services such as Examination Preparatory for School and College students and job aspirants. Services for Researchers and general learners are also provided. NDLI is designed to hold content of any language and provides interface support for 10 most widely used Indian languages. It is built to provide support for all academic levels including researchers and life-long learners, all disciplines, all popular forms of access devices and differently-abled learners. It is designed to enable people to learn and prepare from best practices from all over the world and to facilitate researchers to perform inter-linked exploration from multiple sources. It is developed, operated and maintained from Indian Institute of Technology Kharagpur.
Learn more about this project from here.
NDLI is a conglomeration of freely available or institutionally contributed or donated or publisher managed contents. Almost all these contents are hosted and accessed from respective sources. The responsibility for authenticity, relevance, completeness, accuracy, reliability and suitability of these contents rests with the respective organization and NDLI has no responsibility or liability for these. Every effort is made to keep the NDLI portal up and running smoothly unless there are some unavoidable technical issues.
Ministry of Education, through its National Mission on Education through Information and Communication Technology (NMEICT), has sponsored and funded the National Digital Library of India (NDLI) project.
| Sl. | Authority | Responsibilities | Communication Details |
|---|---|---|---|
| 1 | Ministry of Education (GoI), Department of Higher Education |
Sanctioning Authority | https://www.education.gov.in/ict-initiatives |
| 2 | Indian Institute of Technology Kharagpur | Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project | https://www.iitkgp.ac.in |
| 3 | National Digital Library of India Office, Indian Institute of Technology Kharagpur | The administrative and infrastructural headquarters of the project | Dr. B. Sutradhar bsutra@ndl.gov.in |
| 4 | Project PI / Joint PI | Principal Investigator and Joint Principal Investigators of the project |
Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon |
| 5 | Website/Portal (Helpdesk) | Queries regarding NDLI and its services | support@ndl.gov.in |
| 6 | Contents and Copyright Issues | Queries related to content curation and copyright issues | content@ndl.gov.in |
| 7 | National Digital Library of India Club (NDLI Club) | Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach | clubsupport@ndl.gov.in |
| 8 | Digital Preservation Centre (DPC) | Assistance with digitizing and archiving copyright-free printed books | dpc@ndl.gov.in |
| 9 | IDR Setup or Support | Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops | idr@ndl.gov.in |
|
Loading...
|