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| Content Provider | IEEE Xplore Digital Library |
|---|---|
| Author | Adebanjo, D. |
| Copyright Year | 2010 |
| Description | Author affiliation: Management School, University of Liverpool, UK (Adebanjo, D.) |
| Abstract | The paper presents findings of a study of entrepreneurial start-up organisations in the ICT sector. The start-up organisations were co-located in a new business incubator managed by a university in the north-west of England. The study was aimed at understanding the factors and approaches that impacted the ability of the start-ups to manage customer development and, consequently, generate revenue. A longitudinal case study methodology was adopted and the case study was split into five mini-studies. Semi-structured interviews carried out at six-month intervals were used to generate qualitative data. The study indicated that the start-ups faced capacity constraint and skills issues that negatively impacted customer development. In addition, there was no consensus on the impact of co-location on customer development. However, there was an indication that incubator managers need to provide more strategic support for start-ups with respect to customer development. |
| Starting Page | 163 |
| Ending Page | 167 |
| File Size | 586382 |
| Page Count | 5 |
| File Format | |
| ISBN | 9781424485017 |
| ISSN | 2157362X |
| e-ISBN | 9781424485031 |
| e-ISBN | 9781424485024 |
| DOI | 10.1109/IEEM.2010.5674446 |
| Language | English |
| Publisher | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Publisher Date | 2010-12-07 |
| Publisher Place | China |
| Access Restriction | Subscribed |
| Rights Holder | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Subject Keyword | Economics Technology Europe Incubator Companies Customer development Innovation management Book reviews Entrepreneur ICT Interviews Co-location |
| Content Type | Text |
| Resource Type | Article |
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