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| Content Provider | IEEE Xplore Digital Library |
|---|---|
| Author | Yuan Wu Hongseok Kim Hande, P.H. Mung Chiang Tsang, D.H.K. |
| Copyright Year | 2011 |
| Description | Author affiliation: Department of Electrical Engineering, Princeton University, USA (Mung Chiang) || Department of Electronic and Computer Engineering, Hong Kong University of Science and Technology, Hong Kong (Yuan Wu; Tsang, D.H.K.) || Bell Laboratories, Alcatel-Lucent, Murray Hill, NJ, USA (Hongseok Kim) || Qualcomm Inc. NJ, USA (Hande, P.H.) |
| Abstract | In this paper, we study the revenue sharing and rate allocation for Internet Service Providers (ISPs) that jointly provide network connectivity between content providers and end-users. Without colluding, each ISP may selfishly set a high transit-price to cover its cost and maximize its own profit, which inevitably results in a loss in social profit. We model this noncooperative interaction between an “eyeball” ISP and a “content” ISP as a Stackelberg game and quantify the resulting loss in social profit. To recover the profit loss, we propose a revenue sharing contract between ISPs by modeling them as a supply chain to deliver traffic in a two-sided market. Parameterized by the profit division factor, the sharing contract coordinates ISPs' objectives such that they aim to maximize the social profit self-incentively. We further propose a Nash bargaining process to determine the profit division factor such that all ISPs are simultaneously better off compared to the noncooperative equilibrium. |
| Starting Page | 596 |
| Ending Page | 600 |
| File Size | 342454 |
| Page Count | 5 |
| File Format | |
| ISBN | 9781424499199 |
| ISSN | 0743166X |
| e-ISBN | 9781424499212 |
| DOI | 10.1109/INFCOM.2011.5935234 |
| Language | English |
| Publisher | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Publisher Date | 2011-04-10 |
| Publisher Place | China |
| Access Restriction | Subscribed |
| Rights Holder | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Subject Keyword | Contracts Games Pricing Resource management NIST Elasticity Economics |
| Content Type | Text |
| Resource Type | Article |
| Subject | Computer Science Electrical and Electronic Engineering |
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