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| Content Provider | IEEE Xplore Digital Library |
|---|---|
| Author | Ke Wan |
| Copyright Year | 2003 |
| Description | Author affiliation: Dept. of eBus., Nanjing Univ., China (Ke Wan) |
| Abstract | Franchising plays an important role in the economy. One of the important factors that determine the success of a franchising business is information efficiency. To keep up with the quick expansion of a franchising business, a company has to have a quick solution for a scalable information network. Traditional technology builds such network through heavy investment in network infrastructure. The requirements in initial capital investment in many cases put a brake on the adoption of the technology by franchising companies. Most of them are short on capital. As the development of Internet, browser/server technology has become an ideal choice for franchising business. Using Internet as its network help franchising companies to avoid the heavy initial network infrastructure investment. While Internet technology is still popular and is becoming a mainstream technology for business applications, we want to present an alternative wireless technology Short Message System (SMS). Comparing to Internet technology, SMS has pros and cons. The pros of SMS are its less requirement in initial capital investment, lower operating costs and easier implementation; the cons of SMS are its limitation on information volume and its weakness in information security. In the paper, we make a comparison among three different technologies to show the advantages of an SMS-based information system. We also use a real life example to show how to avoid the limitation of SMS by designing a communication scheme. |
| Sponsorship | IEEE Eng. Manage. Soc |
| Starting Page | 330 |
| Ending Page | 334 |
| File Size | 370211 |
| Page Count | 5 |
| File Format | |
| ISBN | 0780381505 |
| DOI | 10.1109/IEMC.2003.1252287 |
| Language | English |
| Publisher | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Publisher Date | 2003-11-02 |
| Publisher Place | USA |
| Access Restriction | Subscribed |
| Rights Holder | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Subject Keyword | Marketing and sales Companies Investments Internet Network servers Web server IP networks Communication system security Message systems Costs |
| Content Type | Text |
| Resource Type | Article |
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