NDLI: Cargo cults in information design

Content Provider	ACM Digital Library
Author	Albers, Michael J.
Abstract	There are a multitude of rules of writing and design. Cargo cult design occurs when designers rigidly apply a design rule without a clear understanding of why the rule exists or whether it applies to the situation. The rules moved into the status of being a rule for a reason. It is important for designers to understand those reasons so they can critically analyze the situation and make decisions about the applicability of the rule. Successful design requires deeply understanding and working within the situational context and not blindly applying generic rules.
Starting Page	57
Ending Page	61
Page Count	5
File Format	PDF
ISSN	21661642
DOI	10.1145/2466489.2466501
Journal	Communication Design Quarterly Review (CDQR)
Volume Number	1
Issue Number	3
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2013-01-01
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Human-centered design Information relationships Information design Technical communication Cargo cults
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
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9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

Cargo cults in information design