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| Content Provider | IEEE Xplore Digital Library |
|---|---|
| Author | Ganqin Yao Chengqi Xue |
| Copyright Year | 2009 |
| Description | Author affiliation: Institute of Mechanical Engineering, Southeast University, China (Ganqin Yao; Chengqi Xue) |
| Abstract | Products identity is the core of product innovation. To maintain similarity between series products is the principal method to establish brand identity. It is the main problem that evaluation targets can not be quantitative expressed, which constraints objectivity and authenticity of the evaluation results. An intensive study on evaluation methods of the similarity of the products identity has been made on the basis of plenty of related research at home and abroad. Fuzzy information was made quantitative expression by using the knowledge of fuzzy mathematics, discriminant table calculation and etc. Then synthesis of fuzzy matrixuse methods were applied to solve the problems of quantitative evaluation. Also, an example of automobile was used to proved the method in this paper. |
| Starting Page | 264 |
| Ending Page | 266 |
| File Size | 155460 |
| Page Count | 3 |
| File Format | |
| ISBN | 9781424452668 |
| DOI | 10.1109/CAIDCD.2009.5375074 |
| Language | English |
| Publisher | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Publisher Date | 2009-11-26 |
| Publisher Place | China |
| Access Restriction | Subscribed |
| Rights Holder | Institute of Electrical and Electronics Engineers, Inc. (IEEE) |
| Subject Keyword | Evaluation Costs Art Shape Similarity Educational institutions Mathematics Mechanical engineering Painting Product Identity Automotive materials User interfaces Man machine systems Fuzzy Mathematics |
| Content Type | Text |
| Resource Type | Article |
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