NDLI: A profit-oriented approach for selection of new product scheme

Content Provider	IEEE Xplore Digital Library
Author	Xinggang Luo Yan Cao Kwong, C.K. Jiafu Tang
Copyright Year	2012
Description	Author affiliation: Department of Systems Engineering, Key Laboratory of Integrated Automation of Process Industry of MOE, Northeastern University, Shenyang, China (Xinggang Luo; Yan Cao; Jiafu Tang) \|\| Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, Kowloon China (Kwong, C.K.)
Abstract	The multinomial logit (MNL) consumer choice rules employed in the extant product design research assume that a product always has a market share even though the product has a very low utility value. In this paper, a new consumer choice rule integrating the dollar-scaled utility with piecewise logit function is proposed to avoid estimation bias caused by this problem. A profit maximizing model under the proposed rule is established in a multi-segment product market. It has been proven that in an unpartitioned product market, a local optimal solution of the model is also a global optimal solution, and hence standard nonlinear programming algorithms can be applied. An algorithm based on interval analysis is developed to solve the model under a multi-segment market. Finally, an example of selection of new product scheme is given to illustrate the feasibility and effectiveness of the proposed model and algorithm.
Starting Page	1793
Ending Page	1798
File Size	652151
Page Count	6
File Format	PDF
ISBN	9781457720734
e-ISBN	9781457720741
DOI	10.1109/CCDC.2012.6244288
Language	English
Publisher	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Publisher Date	2012-05-23
Publisher Place	China
Access Restriction	Subscribed
Rights Holder	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Subject Keyword	Algorithm design and analysis Analytical models product design Shape consumer choice rule Computational modeling Probabilistic logic product positioning Mathematical model Equations new product development
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

Probabilistic Modeling of Failure Dependencies Using Markov Logic Networks

Towards a multiscale approach to cybersecurity modeling

A collabortive framework for integrating Modelica Models and computational design methods

Simulation and analysis of schedule and cost of product development

Consumer Demand Oriented Study on Mobile Phones' Form Perception Design Method

Dynamic interaction graphs with probabilistic edge decay

Recent advances in structural econometric modeling: Dynamics, product positioning and entry (2005)

Performance analysis of real-time rewriting models

Model-merged development for analysis and design of dependable software systems

A profit-oriented approach for selection of new product scheme

Similar Documents

Probabilistic Modeling of Failure Dependencies Using Markov Logic Networks

Towards a multiscale approach to cybersecurity modeling

A collabortive framework for integrating Modelica Models and computational design methods

Simulation and analysis of schedule and cost of product development

Consumer Demand Oriented Study on Mobile Phones' Form Perception Design Method

Dynamic interaction graphs with probabilistic edge decay

Recent advances in structural econometric modeling: Dynamics, product positioning and entry (2005)

Performance analysis of real-time rewriting models

Model-merged development for analysis and design of dependable software systems

A profit-oriented approach for selection of new product scheme