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| Content Provider | ACM Digital Library |
|---|---|
| Author | Josifovski, Vanja Carmel, David Maarek, Yoelle |
| Abstract | Users have taken a more and more central role in the Web. Their role is both explicit, as they become more savvy, they have more expectations, and new interactive features keep appearing, and implicit, as their actions are monitored at various levels of granularity for various needs from live traffic evaluation for usage data mining to improve ranking, spelling etc. In a few years, most Web applications will have the ability to successfully adapt to both the explicit and implicit needs and tastes of their users. Such adaptation requires the ability to model the user's personal goals, interests, preferences and knowledge, and to apply this model while users interact with various applications. While adaptive applications that are based on user modeling have attracted the attention of multiple communities, from AI to UI, there is no forum that specifically focuses on user modeling and adaptive applications in the Web domain. This workshop will focus on user modeling and the usage of these models in Web applications. The emphasis of the workshop will be on modeling techniques that scale for the Web. User modeling might be based on explicit and implicit user feedback gathered from variety of sources such as sign-on information, clickthrough data, user previous queries, social network, purchases, and real-world activity. Adaptive Web based applications include search personalization, advertisement targeting, recommendation systems, social networks, on-line shopping, etc. |
| Starting Page | 7 |
| Ending Page | 8 |
| Page Count | 2 |
| File Format | |
| ISBN | 9781450304931 |
| DOI | 10.1145/1935826.1935829 |
| Language | English |
| Publisher | Association for Computing Machinery (ACM) |
| Publisher Date | 2011-02-09 |
| Publisher Place | New York |
| Access Restriction | Subscribed |
| Subject Keyword | Web User modeling |
| Content Type | Text |
| Resource Type | Article |
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| Sl. | Authority | Responsibilities | Communication Details |
|---|---|---|---|
| 1 | Ministry of Education (GoI), Department of Higher Education |
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| 2 | Indian Institute of Technology Kharagpur | Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project | https://www.iitkgp.ac.in |
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| 4 | Project PI / Joint PI | Principal Investigator and Joint Principal Investigators of the project |
Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon |
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