NDLI: I Would Like To..., I Shouldn't..., I Wish I...: Exploring Behavior-Change Goals for Social Networking Sites

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I Would Like To..., I Shouldn't..., I Wish I...: Exploring Behavior-Change Goals for Social Networking Sites

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I Would Like To..., I Shouldn't..., I Wish I...: Exploring Behavior-Change Goals for Social Networking Sites

Content Provider	ACM Digital Library
Author	Sleeper, Manya Cranor, Lorrie Faith Munson, Sean A. Kelley, Patrick Gage Acquisti, Alessandro Sadeh, Norman
Abstract	Despite benefits and uses of social networking sites (SNSs) users are not always satisfied with their behaviors on the sites. These desires for behavior change both provide insight into users' perceptions of how SNSs impact their lives (positively or negatively) and can inform tools for helping users achieve desired behavior changes. We use a 604-participant online survey to explore SNS users' behavior-change goals for Facebook, Instagram, and Twitter. While some participants want to reduce site use, others want to improve their use or increase a range of behaviors. These desired changes differ by SNS, and, for Twitter, by participants' levels of site use. Participants also expect a range of benefits from these goals, including increased time, contact with others, intrinsic benefits, better security/privacy, and improved self presentation. Based on these results we provide insights both into how participants perceive different SNSs, as well as potential designs for behavior-change mechanisms to target SNS behaviors.
Starting Page	1058
Ending Page	1069
Page Count	12
File Format	PDF
ISBN	9781450329224
DOI	10.1145/2675133.2675193
Language	English
Publisher	Association for Computing Machinery (ACM)
Publisher Date	2015-02-28
Publisher Place	New York
Access Restriction	Subscribed
Subject Keyword	Survey Instagram Social networking sites Twitter Goals Facebook
Content Type	Text
Resource Type	Article

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