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Building, launching and marketing a web 2.0 event personalization engine : what's next up
Content Provider | Indraprastha Institute of Information Technology, Delhi |
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Author | Pundir, Mayank Sethi, Raghav |
Abstract | What's Next Up (WNU) is a web-based service that shows users a list of entertainment events (new books, sports matches, TV episodes etc.) that they are likely to be interested in. The product can be best explained as a TV listing that only shows users events that are relevant, automatically. This paper has dual purposes - to explain the technical components of WNU and how they are built, and to explain from an entrepreneurial perspective why WNU has the potential to be a successful start-up company. |
File Format | |
Language | English |
Access Restriction | Authorized |
Content Type | Text |
Educational Degree | Bachelor of Technology (B.Tech.) |
Resource Type | Thesis |
Subject | Data processing & computer science |