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Análisis de los elementos estéticoexpresivos en la propaganda de Corea del Sur y Corea del Norte
| Content Provider | Semantic Scholar |
|---|---|
| Author | García-Rosales, María Salazar |
| Copyright Year | 2016 |
| Abstract | This exploratory study analyzes and compares the characteristics of North and South Korea's propaganda posters. Using Elements for a Theory of Communicative propaganda, a model of semiotic analysis first proposed by Pineda (2006) as our starting point, the aesthetically-expressive components were analyzed. It was found that North Korean propaganda was inspired by China and the Soviet Union, and that its message and the composition was more complex than that of South Korean propaganda. Conversely, South Korean propaganda followed the US's political marketing model, focusing on political party's candidates and on demagogy. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://www.revistacomunicacion.org/pdf/n14/Articulos/A5_Salazar-Garcia-Rosales-Analisis-de-los-elementos-estetico-expresivos-en-la-propaganda-de-Corea-del-Sur-y-Corea-del-Norte.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |