NDLI: A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics

Content Provider	Scilit
Author	Cooil, Bruce Keiningham, Timothy L. Aksoy, Lerzan Hsu, Michael
Copyright Year	2007
Related Links	http://journals.sagepub.com/doi/pdf/10.1509/jmkg.71.1.067
Ending Page	83
Page Count	17
Starting Page	67
ISSN	00222429
e-ISSN	15477185
DOI	10.1509/jmkg.71.1.067
Journal	Journal of marketing
Issue Number	1
Volume Number	71
Language	English
Publisher	SAGE Publications
Publisher Date	2007-01-01
Access Restriction	Open
Subject Keyword	Journal: Journal of marketing Applied Ethics Satisfaction and Share of Wallet Characteristics Customer
Content Type	Text
Resource Type	Article
Subject	Business and International Management Economics and Econometrics Marketing

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Indian Institute of Technology Kharagpur
Kharagpur, West Bengal, India | PIN - 721302

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Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
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A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics