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The avatar in marketing: Synthesis, integrative framework and perspectives
| Content Provider | Scilit |
|---|---|
| Author | Garnier, Marion Poncin, Ingrid |
| Copyright Year | 2013 |
| Related Links | https://core.ac.uk/reader/34100363 |
| ISSN | 20515707 |
| e-ISSN | 20515707 |
| DOI | 10.1177/2051570713478335 |
| Journal | Recherche et Applications en Marketing (English Edition) |
| Issue Number | 1 |
| Volume Number | 28 |
| Language | English |
| Publisher | SAGE Publications |
| Publisher Date | 2013-04-29 |
| Access Restriction | Open |
| Subject Keyword | Journal: Recherche et Applications en Marketing (English Edition) Business and Management Identification Multidisciplinary Propositions |
| Content Type | Text |
| Resource Type | Article |
| Subject | Marketing |