NDLI: In the Mood for Being Influential on Twitter

Content Provider	IEEE Xplore Digital Library
Author	Quercia, D. Ellis, J. Capra, L. Crowcroft, J.
Copyright Year	2011
Abstract	Researchers have widely studied how information diffuses in Twitter and have often done so by modeling the social-networking site as a communication graph in which tweets spread depending on its nodes' graph properties (e.g., degree, centrality). The resulting models are tractable but make a crucial assumption: that the human being behind an account is a node and that, consequently, human expression in Twitter can be modeled as a set of abstract nodes communicating with each other. We set out to test whether Twitter users can be reduced to look-alike nodes or, instead, whether they show individual differences that impact their popularity and influence. One aspect that may differentiate users is their character and personality. The problem is that personality is difficult to observe and quantify on Twitter. It has been shown, however, that personality is linked to what is unobtrusively observable in tweets: the use of language. We thus carry out a study of tweets - more specifically, we compare five different categories of user (one of which is influencer) and look at their language use. We find that popular and influential users linguistically structure their tweets in specific ways, and that influential users tend to be individuals who express negative sentiment in part of their tweets. These findings suggest that the popularity and influence of a Twitter account cannot be simply traced back to the graph properties of the network within which it is embedded, but also depends on the personality and emotions of the human being behind it.
Starting Page	307
Ending Page	314
File Size	2860434
Page Count	8
File Format	PDF
ISBN	9781457719318
DOI	10.1109/PASSAT/SocialCom.2011.27
Language	English
Publisher	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Publisher Date	2011-10-09
Publisher Place	USA
Access Restriction	Subscribed
Rights Holder	Institute of Electrical and Electronics Engineers, Inc. (IEEE)
Subject Keyword	Privacy Web 2.0 Social Networks Conferences Social network services Language Twitter Security
Content Type	Text
Resource Type	Article

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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