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  1. Journal of Ambient Intelligence and Humanized Computing
  2. Journal of Ambient Intelligence and Humanized Computing : Volume 7
  3. Journal of Ambient Intelligence and Humanized Computing : Volume 7, Issue 1, February 2016
  4. A new DSS based on situation awareness for smart commerce environments
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Journal of Ambient Intelligence and Humanized Computing : Volume 8
Journal of Ambient Intelligence and Humanized Computing : Volume 7
Journal of Ambient Intelligence and Humanized Computing : Volume 7, Issue 6, December 2016
Journal of Ambient Intelligence and Humanized Computing : Volume 7, Issue 5, October 2016
Journal of Ambient Intelligence and Humanized Computing : Volume 7, Issue 3, June 2016
Journal of Ambient Intelligence and Humanized Computing : Volume 7, Issue 2, April 2016
Journal of Ambient Intelligence and Humanized Computing : Volume 7, Issue 1, February 2016
Ambient and smartphone sensor assisted ADL recognition in multi-inhabitant smart environments
Efficient privacy-preserving third-party auditing for ambient intelligence systems
Bagging based ensemble transfer learning
A digital image watermarking method based on host image analysis and genetic algorithm
A new DSS based on situation awareness for smart commerce environments
An anonymous data access scheme for VANET using pseudonym-based cryptography
An OWL-S based specification model of dynamic entity services for Internet of Things
Re-identification and information fusion between anonymized CDR and social network data
On multi-objective optimal reconfiguration of MV networks in presence of different grounding
Eliciting design knowledge from affective responses using rough sets and Kansei engineering system
SmoteAdaNL: a learning method for network traffic classification
Design and implementation of wireless monitoring network for temperature-humidity measurement
Neighbor-index-division steganography based on QIM method for G.723.1 speech streams
Journal of Ambient Intelligence and Humanized Computing : Volume 6
Journal of Ambient Intelligence and Humanized Computing : Volume 5
Journal of Ambient Intelligence and Humanized Computing : Volume 4
Journal of Ambient Intelligence and Humanized Computing : Volume 3
Journal of Ambient Intelligence and Humanized Computing : Volume 2
Journal of Ambient Intelligence and Humanized Computing : Volume 1

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A new DSS based on situation awareness for smart commerce environments

Content Provider Springer Nature Link
Author D′Aniello, Giuseppe Gaeta, Angelo Gaeta, Matteo Lepore, Mario Orciuoli, Francesco Troisi, Orlando
Copyright Year 2015
Abstract Real time adaptation of marketing strategies and actions in smart commerce environments, such as shops and malls, is an open challenge with a tremendous impact for the survival of traditional retailers. A main issue of traditional retailers, in comparison with e-commerce shops, is that they usually rely on analysis of point-of-sales data after purchase and/or focus groups and self-reports where customers are asked about what they like or want. This techniques, even if solid grounded to marketing and consumer research, do not allow analysis of data and decision making in real time, i.e., when consumers are inside a shop. In this paper we present our results on the definition and validation of a decision support system for real time decision making on discount and promotion actions. The system makes decision on the basis of recognition and assessment of situations of interest for the consumers, modelled with heuristics related to behavioural economics results. We validated our solution in a virtual shop simulated with V-REP, demonstrating its capabilities to adapt with regards to the changes in the environments, in terms of sensors, people, products, and different situations.
Starting Page 47
Ending Page 61
Page Count 15
File Format PDF
ISSN 18685137
Journal Journal of Ambient Intelligence and Humanized Computing
Volume Number 7
Issue Number 1
e-ISSN 18685145
Language English
Publisher Springer Berlin Heidelberg
Publisher Date 2015-07-07
Publisher Place Berlin, Heidelberg
Access Restriction One Nation One Subscription (ONOS)
Subject Keyword Situation awareness DSS Smart commerce Computational Intelligence Artificial Intelligence (incl. Robotics) Robotics and Automation User Interfaces and Human Computer Interaction
Content Type Text
Resource Type Article
Subject Computer Science
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