NDLI: Financial risk and its impact on new purchasing behavior in the online retail setting

Please wait, while we are loading the content...

Financial risk and its impact on new purchasing behavior in the online retail setting

Content Provider	Springer Nature Link
Author	Keating, Byron W. Quazi, Ali M. Kriz, Anton
Copyright Year	2009
Abstract	This paper examines the effect of financial risk on perceptions of service quality and relationship-marketing quality in the online retail environment. Perceptions of financial risk were found to be negatively associated with service quality. In particular, a well-designed and attractive Web site was found to mitigate perceptions of financial risk during early trial-buy purchasing. Relationship-marketing quality was not affected by financial risk. This study adds to an enhanced understanding of how risk perceptions influence assessment of service quality and relationship-marketing quality. While the drivers of service quality and relationship-marketing quality have been examined extensively in the online setting, a surprising lack of research investigates the role of risk perceptions in the early stage, buy-trial purchasing behavior. This emerging area of research interest is deserving of more attention. Our findings provide valuable normative guidance to researchers interested in the affects of perceived risk (particularly financial risk) on new online shoppers, emphasizing the interdependency between Web site design and risk perceptions.
Starting Page	237
Ending Page	250
Page Count	14
File Format	PDF
ISSN	10196781
Journal	Electronic Markets
Volume Number	19
Issue Number	4
e-ISSN	14228890
Language	English
Publisher	Springer-Verlag
Publisher Date	2009-10-13
Publisher Place	Berlin, Heidelberg
Access Restriction	One Nation One Subscription (ONOS)
Subject Keyword	Financial risk Online retail Service quality Relationship-marketing quality e-Commerce/e-business Business Information Systems
Content Type	Text
Resource Type	Article
Subject	Business and International Management Economics and Econometrics Management of Technology and Innovation Computer Science Applications Marketing

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

Buyers’ purchasing time and herd behavior on deal-of-the-day group-buying websites

Analyzing the impact of intermediaries in electronic markets: an empirical investigation of online consumer-to-consumer (C2C) auctions

Social embeddedness and online consumer behavior

The impact of early XBRL adoption on analysts’ forecast accuracy - empirical evidence from China

Service integrators in business networks—the importance of relationship values

Benchmarking RFID profitability in complex retail distribution systems

A service innovation evaluation framework for tourism e-commerce in China based on BP neural network

Service-orientation in electronic markets

Information and data quality in networked business

Financial risk and its impact on new purchasing behavior in the online retail setting

Similar Documents

Buyers’ purchasing time and herd behavior on deal-of-the-day group-buying websites

Analyzing the impact of intermediaries in electronic markets: an empirical investigation of online consumer-to-consumer (C2C) auctions

Social embeddedness and online consumer behavior

The impact of early XBRL adoption on analysts’ forecast accuracy - empirical evidence from China

Service integrators in business networks—the importance of relationship values

Benchmarking RFID profitability in complex retail distribution systems

A service innovation evaluation framework for tourism e-commerce in China based on BP neural network

Service-orientation in electronic markets

Information and data quality in networked business

Financial risk and its impact on new purchasing behavior in the online retail setting