NDLI: Green web applications as a climate change mitigation campaign instruments

Content Provider	Springer Nature Link
Author	Scheele, Christian Elling
Copyright Year	2014
Abstract	An increasing number of Danish local governments use green web applications, which are websites intended to convince users to reduce energy consumption in order to mitigate climate change. However, to date, no empirical evidence has been published that demonstrates whether green web applications have this intended effect. This paper, based on a survey of 329 Danish small and medium enterprises (SMEs), examines the perceived effects of a green web application named klimabevidst.dk (which can be translated as climateawareness.dk) and explores the motivation of SMEs to use the application. As 29–56 % of SMEs declare that the application has had a medium or large energy reduction effect on their businesses, the paper concludes that klimebevidst.dk can be a relevant component in local government climate change mitigation campaigns aimed at small- and medium-sized enterprises (SMEs). This paper also shows that the perceived effects of using the web application correlate strongly with the extent to which the web application is used (i.e. with the number of the application’s energy reduction guides read). Moreover, the perceived effect is larger in smaller SMEs, in SMEs that prioritise climate change and the health of their employees, and in SMEs that do not prioritise economic benefits. The present study is, however, unable to quantify the reduction; further study is needed to produce a more refined picture of the role played by the web application in increasing energy efficiency.
Starting Page	759
Ending Page	771
Page Count	13
File Format	PDF
ISSN	1570646X
Journal	Energy Efficiency
Volume Number	8
Issue Number	4
e-ISSN	15706478
Language	English
Publisher	Springer Netherlands
Publisher Date	2014-12-28
Publisher Place	Dordrecht
Access Restriction	One Nation One Subscription (ONOS)
Subject Keyword	Local government Climate Web applications Energy reduction SMEs Energy Economics Renewable and Green Energy Environmental Economics Environment Sustainable Development
Content Type	Text
Resource Type	Article
Subject	Energy

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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