NDLI: A Study on Factors Affecting the Adoption of LTE Mobile Communication Service: The Case of South Korea

Content Provider	Springer Nature Link
Author	Park, Seong Taek Im, Hyuk
Copyright Year	2015
Abstract	Smartphones have a big advantage making infinite expandability possible by downloading new applications consistently through application store. These new devices provide us with multimedia features such as high quality voice calls, listening to music, and internet searching while previously cell phone just executed functions of voice calls, SMS, and PDA. So, recently people’s interest in mobile communication service is on the increase. When 3G service reached the boundary of its capacity due to increase of continuous data volume, LTE and LTE-A was commercialized and is being used. The goal of this study is to find factors affecting the intention to adopt LTE service through a survey conducted in South Korea. The present study focused on the functional dimension including cost, speed, and security, the social dimension including social influence, and the personal dimension including personal innovativeness and self-efficacy to find out their effects on intention to accept LTE service. As a result, our study showed the cost and speed of LTE service were not significant variables. Also, there were no differences between the effects of perceived usefulness, perceived ease of use, and perceived enjoyment on intention to use LTE service.
Starting Page	217
Ending Page	237
Page Count	21
File Format	PDF
ISSN	09296212
Journal	Wireless Personal Communications
Volume Number	86
Issue Number	1
e-ISSN	1572834X
Language	English
Publisher	Springer US
Publisher Date	2015-06-23
Publisher Place	New York
Access Restriction	One Nation One Subscription (ONOS)
Subject Keyword	LTE Mobile communication Technology acceptance model Smartphone Communications Engineering, Networks Signal, Image and Speech Processing Computer Communication Networks
Content Type	Text
Resource Type	Article
Subject	Electrical and Electronic Engineering Computer Science Applications

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