NDLI: Fast and frugal heuristics: rationality and the limits of naturalism

Content Provider	Springer Nature Link
Author	Arló Costa, Horacio Pedersen, Arthur Paul
Copyright Year	2012
Abstract	Gerd Gigerenzer and Thomas Sturm have recently proposed a modest form of what they describe as a normative, ecological and limited naturalism. The basic move in their argument is to infer that certain heuristics we tend to use should be used in the right ecological setting. To address this argument, we first consider the case of a concrete heuristic called Take the Best (TTB). There are at least two variants of the heuristic which we study by making explicit the choice functions they induce, extending these variants of TTB beyond binary choice. We argue that the naturalistic argument can be applied to only one of the two variants of the heuristic; we also argue that the argument for the extension requires paying attention to other “rational” virtues of heuristics aside from efficacy, speed, and frugality. This notwithstanding, we show that there is a way of extending the right variant of TTB to obtain a very well behaved heuristic that could be used to offer a stronger case for the naturalistic argument (in the sense that if this heuristic is used, it is also a heuristic that we should use). The second part of the article considers attempts to extending the naturalistic argument from algorithms dealing with inference to heuristics dealing with choice. Our focus is the so-called Priority Heuristic, which we extend from risk to uncertainty. In this setting, the naturalist argument seems more difficult to formulate, if it remains feasible at all. Normativity seems in this case extrinsic to the heuristic, whose main virtue seems to be its ability to describe actual patterns of choice. But it seems that a new version of the naturalistic argument used with partial success in the case of inference is unavailable to solve the normative problem of whether we should exhibit the patterns of choice that we actually display.
Starting Page	831
Ending Page	850
Page Count	20
File Format	PDF
ISSN	00397857
Journal	Synthese
Volume Number	190
Issue Number	5
e-ISSN	15730964
Language	English
Publisher	Springer Netherlands
Publisher Date	2012-11-22
Publisher Place	Dordrecht
Access Restriction	One Nation One Subscription (ONOS)
Subject Keyword	Bounded Rationality Fast and frugal heuristics Priority heuristic Take the best Naturalism Normativity Philosophy of Science Epistemology Logic Philosophy of Language Metaphysics
Content Type	Text
Resource Type	Article
Subject	Philosophy Social Sciences

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1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
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3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
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