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| Content Provider | Springer Nature Link |
|---|---|
| Author | Ren, Fuji Quan, Changqin |
| Copyright Year | 2012 |
| Abstract | A growing body of research suggests that affective computing has many valuable applications in enterprise systems research and e-businesses. This paper explores affective computing techniques for a vital sub-area in enterprise systems—consumer satisfaction measurement. We propose a linguistic-based emotion analysis and recognition method for measuring consumer satisfaction. Using an annotated emotion corpus (Ren-CECps), we first present a general evaluation of customer satisfaction by comparing the linguistic characteristics of emotional expressions of positive and negative attitudes. The associations in four negative emotions are further investigated. After that, we build a fine-grained emotion recognition system based on machine learning algorithms for measuring customer satisfaction; it can detect and recognize multiple emotions using customers’ words or comments. The results indicate that blended emotion recognition is able to gain rich feedback data from customers, which can provide more appropriate follow-up for customer relationship management. |
| Starting Page | 321 |
| Ending Page | 332 |
| Page Count | 12 |
| File Format | |
| ISSN | 1385951X |
| Journal | Information Technology and Management |
| Volume Number | 13 |
| Issue Number | 4 |
| e-ISSN | 15737667 |
| Language | English |
| Publisher | Springer US |
| Publisher Date | 2012-08-22 |
| Publisher Place | Boston |
| Access Restriction | One Nation One Subscription (ONOS) |
| Subject Keyword | Affective computing Enterprise systems Linguistic feature Customer satisfaction Customer relationship management Marketing Information technology management Computer Communication Networks Operations Research/Decision Theory Data Structures, Cryptology and Information Theory Business/Management Science Business Information Systems |
| Content Type | Text |
| Resource Type | Article |
| Subject | Business, Management and Accounting Information Systems Communication |
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