NDLI: Information markets over trust networks

Content Provider	Springer Nature Link
Author	Orman, Levent V.
Copyright Year	2016
Abstract	Information markets are inefficient. Information products have large upfront development costs, yet their duplication costs are negligibly small; and they are experience goods with high costs of marketing and promotion. As a result, either winner-take-all markets are created through large and expensive promotional campaigns, or artificial monopoly power is conferred by the government through copyright protection, or both, to prevent the collapse of these markets from intense price competition and piracy. Such inefficiency creates opportunities to design more efficient markets by utilizing new technologies. Trust networks provide such an opportunity where the network infrastructure acts not only as a distribution system for information products, but also as an advertising and promotion medium, a payment and pricing mechanism, a guarantee and insurance service, and a copyright enforcement and dispute resolution tool. Such a network-centric market place is proposed to remedy many of the shortcomings of mass markets by relying on peer-to-peer distribution, peer-to-peer payments, and peer-to-peer enforcement of trust and integrity. Analytical models are presented to show that such a market place for information goods can scale up to satisfy large markets without expensive promotions and advertising campaigns, create customized products with dynamic pricing, reduce entry costs by eliminating the distinction between buyers and sellers, and eliminate the need for copyright protection.
Starting Page	529
Ending Page	551
Page Count	23
File Format	PDF
ISSN	13895753
Journal	Electronic Commerce Research
Volume Number	16
Issue Number	4
e-ISSN	15729362
Language	English
Publisher	Springer US
Publisher Date	2016-03-28
Publisher Place	New York
Access Restriction	One Nation One Subscription (ONOS)
Subject Keyword	Information products Trust networks Social networks Market design Peer-to-peer markets Network distribution IT in Business Data Structures, Cryptology and Information Theory Operation Research/Decision Theory Computer Communication Networks Business and Management e-Commerce/e-business
Content Type	Text
Resource Type	Article
Subject	Economics, Econometrics and Finance Human-Computer Interaction

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

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