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| Content Provider | Springer Nature Link |
|---|---|
| Author | Repo, Petteri Timonen, Päivi Zilliacus, Kim |
| Copyright Year | 2009 |
| Abstract | By means of the concept of postmodern politics, we provide insights into how alternative regulation is challenging consumer policy. New actors, new forms of interaction, and new goals are emerging alongside established forms of consumer policy. In particular, we examine two alternative regulatory cases: trust marks and consumer-generated information systems. They both exemplify alternative regulation of electronic commerce, which has facilitated regulatory innovation for over a decade. On the basis of our analysis, we suggest that governmental consumer policy cannot imitate the alternative regulatory solutions. We also encourage governmental actors to consider building bridges to consumer networks. This would broaden the scope of consumer policy and be in line with the modes of operation of governmental actors. Consumers are themselves contributing to this rethinking of governmental consumer policy. By networking, consumers provide each other with empowering information on consumption. Doing so on the massive scale enabled by information and communication technologies, they are challenging conventional consumer policy, which can no longer address consumer needs as it could in the pre-Internet days. New issues are emerging for consumer policy to address, and networked consumers are already contributing to policy. |
| Starting Page | 289 |
| Ending Page | 301 |
| Page Count | 13 |
| File Format | |
| ISSN | 01687034 |
| Journal | Journal of Consumer Policy |
| Volume Number | 32 |
| Issue Number | 3 |
| e-ISSN | 15730700 |
| Language | English |
| Publisher | Springer US |
| Publisher Date | 2009-10-02 |
| Publisher Place | Boston |
| Access Restriction | One Nation One Subscription (ONOS) |
| Subject Keyword | Consumer policy Information and communication technologies Consumer networks Self-regulation Postmodern politics Commercial Law Economic Policy Marketing Social Sciences |
| Content Type | Text |
| Resource Type | Article |
| Subject | Economics and Econometrics Business, Management and Accounting |
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