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| Content Provider | Society for Industrial and Applied Mathematics (SIAM) |
|---|---|
| Author | Sharma, Aneesh Kleinberg, Jon Lewi, Kevin Bhawalkar, Kshipra Roughgarden, Tim |
| Copyright Year | 2015 |
| Abstract | We consider a model of user engagement in social networks, where each player incurs a cost to remain engaged but derives a benefit proportional to the number of engaged neighbors. The natural equilibrium of this model corresponds to the $k$-core of the social network---the maximal induced subgraph with minimum degree at least $k$. We introduce the problem of anchoring a small number of vertices to maximize the size of the corresponding anchored $k$-core---the maximal induced subgraph in which every nonanchored vertex has degree at least $k$. This problem corresponds to preventing unraveling''---a cascade of iterated withdrawals---and it identifies the individuals whose participation is most crucial to the overall health of a social network. We classify the computational complexity of this problem as a function of $k$ and of the graph structure. We provide polynomial-time algorithms for general graphs with $k=2$ and for bounded-treewidth graphs with arbitrary $k$. We prove strong inapproximability results for general graphs and $k \ge 3$. |
| Starting Page | 1452 |
| Ending Page | 1475 |
| Page Count | 24 |
| File Format | |
| ISSN | 08954801 |
| DOI | 10.1137/14097032X |
| e-ISSN | 10957146 |
| Journal | SIAM Journal on Discrete Mathematics (SJDMEC) |
| Issue Number | 3 |
| Volume Number | 29 |
| Language | English |
| Publisher | Society for Industrial and Applied Mathematics |
| Publisher Date | 2015-08-11 |
| Access Restriction | Subscribed |
| Subject Keyword | Nonnumerical algorithms $k$-core social networks Social networks Graph theory graph algorithms |
| Content Type | Text |
| Resource Type | Article |
| Subject | Mathematics |
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