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Do logocentrismo à multimodalidade : uma análise crítica da comunicação política da Câmara dos Deputados do Brasil
| Content Provider | Semantic Scholar |
|---|---|
| Author | Galvão, Rosane Queiroz |
| Copyright Year | 2016 |
| Abstract | This transdisciplinary study aims to provide awareness of institutional political communication in the Brazilian Chamber of Deputies in the Age of Media (SANTAELLA, 1996). Through discourse and multimodal analysis of semiotic resources that comprise texts from a historical and cultural exhibition entitled Parliament and Democracy — exposed in the corridors of the Chamber of Deputies of Brazil between February and April 2015 — seeks to understand the political and ideological intricacies imbricated in discursive genre characterized concurrently by elements of political, media and cultural areas. Such a move implies the insight of issues akin to interdiscursivity and intertextuality, the operating strategies of ideology, the construction of socially motivated semiotic meanings. Moreover, the texts formally drawn up by the Communications Secretariat of this Brazilian legislative house of the House of Representatives are part of a socio-historical and cultural context marked by phenomena such as multimodality and cultural convergence (convergence of media), who join other elements of The Order of Discourse (Foucault, 2006) to define the genre of the discourse of state media. In this, the ideological divisions seem mitigated, or at least obscured, however perennial interests, such as self-defense of Parliament and democratic ideals of the Federative Republic of Brazil, in an environment of profound political and economic crisis. As theoretical and methodological basis, are considered principles of Discourse Analysis Critical proposed by Norman Fairclough (2003), Theory of Social Semiotics Multimodal, led by Gunther Kress and Theo van Leeuwen (1996, 2001), and Depth Hermeneutics of John B. Thompson (1995). |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://repositorio.unb.br/bitstream/10482/19795/1/2015_RosaneQueirozGalv%C3%A3o.pdf |
| Alternate Webpage(s) | https://doi.org/10.26512/2015.12.D.19795 |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |