Factors Influencing Growth of Group Owned Small and Medium Enterprises: a Case of One Village One Product Enterprises

Content Provider	Semantic Scholar
Author	Ngugi, Joseph Bwisa, Henry M.
Copyright Year	2013
Abstract	Group owned micro and small enterprises (MSEs) constitute a significant proportion of the MSEs in Kenya and they are key component of the manufacturing sector. One Village One Product (OVOP), is a community centered and demand driven economic development approach whose implementation is being spearheaded by Ministry of Industrialization and aims at promoting the growth of the MSEs in selected districts nationally. The study aimed to explore the factors influencing growth of group owned MSEs with a focus on OVOP enterprises. The objectives of the study were to explore the influence of technology, product quality, access to finance and markets on growth of group owned OVOP enterprises. The study focused on enterprises that undertook value addition under OVOP programme. The study adopted quantitative and qualitative exploratory research design. The study sample comprised 10% of 256 OVOP groups, within Yatta district. Data was collected through desk research, interview and by observation. The results reveal that several factors related to the Ovop SMEs were associated with their influence on growth and concluded that groups intent on enhancing their growth needed to adopt technological changes, be asssisted to upgrade their product standards and embrace modern marketing techniques. The study recommended that groups need be trained on emerging technologies; be assisted to get relevant machines and their growth would be accelerated if policies and programmes offered to them were to be sensitive to their needs.
File Format	PDF HTM / HTML
Alternate Webpage(s)	http://ijern.com/journal/August-2013/44.pdf
Language	English
Access Restriction	Open
Content Type	Text
Resource Type	Article