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"Playing" With Your News: A Focus Group Study on "News Your Own Adventure"
| Content Provider | Semantic Scholar |
|---|---|
| Author | Bryant, Christian |
| Copyright Year | 2013 |
| Abstract | This study explores how news consumers interact with self-directed news content on a tablet device. I sought to discover how visual design, interactivity and control impact the way people watch news. I conducted a focus group study of 35 student participants — one group of seven, two groups of five, and three groups of six — from the Missouri School of Journalism at the University of Missouri-Columbia. Participants were given an opportunity to explore stories within “News Your Own Adventure,” a Beta version of an iPad app from Newsy. I found the ability to control and self-direct their viewing of a news product was highly valued in the news consumption experience and led to more engagement. This research is a first look at how consumers like to engage and interact with self-directed content. Future producers and researchers could benefit from this by applying these findings to future app development. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | https://mospace.umsystem.edu/xmlui/bitstream/handle/10355/41094/keywords.pdf?isAllowed=y&sequence=8 |
| Alternate Webpage(s) | https://mospace.umsystem.edu/xmlui/bitstream/handle/10355/41094/abstract.pdf?isAllowed=y&sequence=1 |
| Alternate Webpage(s) | https://mospace.umsystem.edu/xmlui/bitstream/handle/10355/41094/analysis.pdf?isAllowed=y&sequence=2 |
| Alternate Webpage(s) | https://mospace.umsystem.edu/xmlui/bitstream/handle/10355/41094/projectreport.pdf?isAllowed=y&sequence=3 |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |
