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Comprehension ' s Role in Persuasion : The Case of Its Moderating Effect on the Persuasive Impact of Source Cues
| Content Provider | Semantic Scholar |
|---|---|
| Author | Srinivasan Ratneshwar Chaiken, S. Swan, Suzanne Lowrey, Tina M. |
| Copyright Year | 2007 |
| Abstract | Your use of the JSTOR archive indicates your acceptance of JSTOR's Terms and Conditions of Use, available at http://www.jstor.org/about/terms.html. JSTOR's Terms and Conditions of Use provides, in part, that unless you have obtained prior permission, you may not download an entire issue of a journal or multiple copies of articles, and you may use content in the JSTOR archive only for your personal, non-commercial use. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://www.personal.psu.edu/users/n/x/nxy906/COMPS/indivdualismandcollectivism/culture%20lit/Aakertheeffect.pdf |
| Alternate Webpage(s) | http://www.personal.psu.edu/faculty/n/x/nxy906/COMPS/indivdualismandcollectivism/culture%20lit/Aakertheeffect.pdf |
| Language | English |
| Access Restriction | Open |
| Subject Keyword | Archive Copy (object) Download List comprehension |
| Content Type | Text |
| Resource Type | Article |