NDLI: Are Consumers Willing to Pay More for Biodegradable Containers Than for Plastic Ones? Evidence from Hypothetical Conjoint Analysis and Nonhypothetical Experimental Auctions

Content Provider	Semantic Scholar
Author	Yue, Chengyan Hall, Charles R. Behe, Bridget K. Campbell, Benjamin L. Dennis, Jennifer H. Lopez, Roberto Gabriel L.
Copyright Year	2010
Abstract	This study used and compared hypothetical conjoint analysis and nonhypothetical experimental auctions to elicit floral customersâ€™ willingness to pay for biodegradable plant containers. The results of the study show that participants were willing to pay a price premium for biodegradable containers, but the premium is not the same for different types of containers. This article also shows the mixed ordered probit model generates more accurate results when analyzing the conjoint analysis Internet survey data than the ordered probit model.
Starting Page	757
Ending Page	772
Page Count	16
File Format	PDF HTM / HTML
DOI	10.1017/S1074070800003941
Volume Number	42
Alternate Webpage(s)	https://ageconsearch.umn.edu/record/60968/files/Are%20consumers%20willing%20to%20pay%20more%20for%20biodegradable%20containers%20AAEA2010.pdf
Alternate Webpage(s)	https://aggie-horticulture.tamu.edu/faculty/hall/publications/jaae336.pdf
Alternate Webpage(s)	https://doi.org/10.1017/S1074070800003941
Language	English
Access Restriction	Open
Content Type	Text
Resource Type	Article

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