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La gerencia de mercadeo y la planeación estratégica
| Content Provider | Semantic Scholar |
|---|---|
| Author | Perico, Castaño Camilo, Edwin |
| Copyright Year | 2015 |
| Abstract | It can be deduced once studied the positions and concepts of the various authors, much of the success or failure of a company depends on the marketing manager looking for consensus with other departments and consider the human capital that is available. For good management is necessary to have a carefully considered approach and strategy and implement it as an idea can also lead to a complete failure. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | https://repository.unimilitar.edu.co/bitstream/handle/10654/7404/Casta%EF%BF%BDoPericoEdwinCamilo2015.pdf;jsessionid=9E9E1B4AF7305B448F8497962DE38E7A?sequence=1 |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |