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Investigating the Impact of Economic Uncertainties on Attendance of Premier League Soccer in the United Kingdom and Major League Soccer in the United States
| Content Provider | Semantic Scholar |
|---|---|
| Author | Peterman, Ross Suntornpithug, Nichaya |
| Copyright Year | 2013 |
| Abstract | Soccer is one of the most popular sports with a great spectator base throughout the world (Sagatomo and Greenwell, 2011). In the United States, however, despite the increasing popularity of soccer as a sport to play among youth, the spectator base is still far behind that of other sports such as American football, basketball, and baseball (Carlin, 2010). As a result, Major League Soccer (MLS) is still considered as a second-tier sport league (Collins, 2006). Nevertheless, MLS has been trying to expand their spectator base through various marketing means such as sponsoring many grassroots tournaments nation-wide to spur interest to the league among soccer participants (Warfield, 2004). However, an economic condition that the US is facing may confound professional soccer attendance. The recent phenomenon in the US and many countries has been littered with economic instability. This instability has had affects on local, regional, national, and global levels. The resultant impacts from the economy have been analyzed on many facets and in many different lights. But, the economic fluctuation’s impact on professional soccer attendance has yet to be studied. This research aims to provide the previously missing insight on correlation between professional soccer attendance and economic uncertainty. Since soccer is the world's most popular sport, it is beneficial to examine from an international perspective. This paper aims to analyze the impact of the economic uncertainties in the United States and the United Kingdom on their relative professional soccer match attendance over the years. While the professional soccer league representing the US is Major League Soccer (MLS), the professional soccer league representing the UK is the English Premier League (EPL). These two soccer leagues are distinctly different in terms of popularity and history. It is valuable to compare and contrast the impact the economy has had on soccer match attendance in a country where it is the most popular sport, the United Kingdom, with a country where it is not one of the most popular sports, the United States, in order to garner more |
| Starting Page | 16 |
| Ending Page | 23 |
| Page Count | 8 |
| File Format | PDF HTM / HTML |
| Volume Number | 14 |
| Alternate Webpage(s) | http://www.na-businesspress.com/JABE/SuntornpithugN_Web14_3_.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |
