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Plan de negocio: "Procesamiento y comercialización de Raciones de Campaña como nueva línea de negocio para la empresa Aerostar - Servicio a Bordo SAB"
| Content Provider | Semantic Scholar |
|---|---|
| Author | Puertas, Verónica |
| Copyright Year | 2012 |
| Abstract | This business plains based on the implementation of a new business line for the company SAB, which consists of the production and sales of MRE Meal Ready to Eat for military consumption. The Ecuadorian Armed Forces needs to provide meals to their militaries, this meals must be the most suitable to meet the energy requirements of those people, whom does hard work in remote areas the population. The MRE are currently being imported from Colombia and the United States, these meals do not have the nutritional needs requirement needed for Ecuadorian military, however, after a market research and a strategic analysis of industry and the competition, and a financial analysis. It shows us, that the estimate potential market is $6.9 million USD. The use of the infrastructure and the efficient use of capacity and an efficient management of the processes, technology and the workers will demonstrate that Ecuadorians have all the potentiality to make specialized products as good as than the imported products and so contributing to the improvement of nutrition in Armed Forces Military. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://repositorio.usfq.edu.ec/bitstream/23000/4038/1/104182.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |
