NDLI: A orkutização das marcas: Disputas midiatizadas de distinção e pertencimento entre as classes sociais

Content Provider	Semantic Scholar
Author	Damasceno, Alhen Rubens Silveira Grohmann, Rafael Do Nascimento
Copyright Year	2014
Abstract	Este estudio tiene como objetivo comprender como las clases estan en conflicto en el entorno social y tienen las marcas distintivas de la culminacion de estas disputas mediatizada. Este fenomeno esta relacionado con la distincion de marcas por parte de una pequena unidad de elite de la sociedad frente a la popularizacion de una capa que ve a la adquisicion de las marcas de lujo de un lugar bajo el sol en la posibilidad de la inclusion y la pertenencia a la sociedad. Buscamos entender las relaciones de pertenencia y distincion y clase.
Starting Page	108
Ending Page	124
Page Count	17
File Format	PDF HTM / HTML
DOI	10.11606/issn.1984-5057.v6i1p108-124
Volume Number	6
Alternate Webpage(s)	http://www.revistas.usp.br/signosdoconsumo/article/download/101410/102487
Alternate Webpage(s)	https://doi.org/10.11606/issn.1984-5057.v6i1p108-124
Language	English
Access Restriction	Open
Content Type	Text
Resource Type	Article

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