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Planeamiento estratégico de la industria peruana de telas de camélidos
| Content Provider | Semantic Scholar |
|---|---|
| Author | Zavala, Amílcar Campos Vidigal, Jhony Cárdenas Atilano, Luís Cruz, Luis Maco Santa |
| Copyright Year | 2017 |
| Abstract | The current final application work, Strategic Planning of Camelids Clothing Industry in Peru, has been made in order to give a contribution to the mentioned industry and in order to get to be a guide worldwide in high fashion clothing and quality. This plan seeks to focus in important pillars such as: sales volume, net profitability and the contribution to the employment growth in the industry. In the last years, the sales volume of alpaca clothing and the sale of vicuña fibers have increased abroad, besides, these clothings or fibers are the favorites in high fashion enterprises. In order to develop the strategic plan, the sequential model of the strategic process has been followed (D'Alessio, 2015), from this point on, a new view and mission, values and ethics code have been proposed and they have been useful as pillars for the rest of the analysis, proposed objectives and strategies. Key points for success have been identified in the study of the environment and interior analysis. These have contributed to establish strategies Long-term objectives and shortterm objectives have been determined in order to comply with strategies. They have been distributed in a board of balanced control in order to control the startup of the plan. Finally, the success in the implementation and execution of the planned strategies will depend on the attitude and position that the top management of Clothing Industry of Camelids takes in order to propose and propel the change and maintain it over the years indefinitely By the other hand, it is important to support different actions designating the required resources and timely to guarantee the success; to maintain a good relationship and integration with the actors of value chain with the appropriate care of the environment and community. By 2027, Camelids Clothing Industry will be the guide worldwide. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://tesis.pucp.edu.pe/repositorio/bitstream/handle/123456789/8942/CAMPOS_CARDENAS_%20PLANEAMIENTO_%20TELAS_CAMELIDOS.pdf?isAllowed=y&sequence=1 |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |