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Analysis on the Cross-Border B2B E-Commerce of Henan Province in China
| Content Provider | Semantic Scholar |
|---|---|
| Author | Guang-Shu, Chang Mingmeng, Sun |
| Copyright Year | 2020 |
| Abstract | In recent years, cross-border e-commerce has developed rapidly and become one of the main forms of international trade. In cross-border e-commerce transactions, the model of business to business (hereinafter referred to as B2B) accounted for nearly 90% (Wang, 2016; Dai, 2019). It can be said that cross-border B2B e-commerce has become the major marketing channel for traditional foreign trade enterprises, which promotes the transformation of the value creation ways of traditional foreign trade enterprise, and realizes the change from the traders of products to the organizers of production, from the match of consumption to the guidance of consumption, and from the implementer of value to the creators of value (Zhang, 2016). In this context, some scholars has begun to explore the development of cross-border B2B e-commerce industry. The existing literature mainly focuses on the following aspects. |
| File Format | PDF HTM / HTML |
| DOI | 10.20431/2349-0349.0802003 |
| Alternate Webpage(s) | https://www.arcjournals.org/pdfs/ijmsr/v8-i2/3.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |