NDLI: Influyen el género y la edad en la lealtad del paciente

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Influyen el género y la edad en la lealtad del paciente

Content Provider	Semantic Scholar
Author	Calero, Remedios Gallarza, Martina G. Lorenzo-Romero, Carlota
Copyright Year	2018
Abstract	Resumen Objetivo: El presente trabajo busca analizar empiricamente el comportamiento de lealtad del paciente a un centro sanitario, segun sus caracteristicas demograficas: genero y edad. Materiales y metodos: Partiendo de datos secundarios publicos (aplicativo COMPAS) sobre las asistencias a pacientes de la Comunidad Valenciana en 2012, se analizan y comparan variables estrategicas de lealtad comportamental mediante un analisis confirmatorio. Resultados: Los analisis de varianza ilustran la no existencia de diferencias significativas en genero. Respecto a la edad, destaca una mayor captacion, retencion y desercion en el colectivo de edad pediatrica. Conclusiones: Desde una optica estrategica, y maxime en un marco de financiacion capitativa, estos resultados adquieren un especial interes para gestores e investigadores del servicio sanitario, confirmando la dependencia de la lealtad del paciente de variables demograficas como la edad.
Starting Page	95
Ending Page	101
Page Count	7
File Format	PDF HTM / HTML
DOI	10.19136/hs.a17n2.2096
Volume Number	17
Alternate Webpage(s)	http://www.scielo.org.mx/pdf/hs/v17n2/2007-7459-hs-17-02-00095.pdf
Alternate Webpage(s)	http://revistas.ujat.mx/index.php/horizonte/article/download/2096/pdf
Alternate Webpage(s)	https://doi.org/10.19136/hs.a17n2.2096
Language	English
Access Restriction	Open
Content Type	Text
Resource Type	Article

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