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Quels Liens Entre L'Image Du Pays Et L'Image De L'Une De Ses Villes ? Une Application Au Cas De La France Et De Lyon
| Content Provider | Semantic Scholar |
|---|---|
| Author | Prim-Allaz, Isabelle Ricard, Line François, Courvoisier Yasmina, Khadir-Poggi |
| Copyright Year | 2007 |
| Abstract | This research focuses on the relationships between a country image and the image of one of its major city. To do so, a literature review has been conducted. It shows that there are very few researches studying the relationships between country, region and city images. A quantitative survey has been conducted in China, Canada, Ireland and Switzerland. Results indicate that the image of France is a bit better than this of Lyon, even though both images are closely linked. Analyses also show that the image of a destination differs according to the fact that respondents have or not already visited it. The nationality of the respondents also influences their perception of a destination. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | https://halshs.archives-ouvertes.fr/halshs-00519533/document |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |