NDLI: Cross-Cultural Communication Styles in Multinational Companies in Malaysia

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Cross-Cultural Communication Styles in Multinational Companies in Malaysia

Content Provider	Semantic Scholar
Author	Segumpan, Reynaldo Gacho Christopher, Anne Althea Barber, Ann M.
Copyright Year	2007
Abstract	This study sought to explore cross-cultural communication among multinational companies in Malaysia. The following communication styles were looked at: Dominant, Dramatic, Contentious, Animated, Impression Leaving, Relaxed, Attentive, Open, Friendly, and Communicator Image. The study looked into how communication styles varied across industrial sectors (petroleum/chemical, electrical/electronics, hospitality, machinery and equipment, and textiles and garment) and socio-demographic variables like marital status, age, race, nationality, monthly salary, length of service, work category and type of industry. The study involved workers of multinational companies (MNCs) in Malaysia who were holding managerial or supervisory positions as well as non-managerial or non-supervisory job classifications. In assessing communication styles, Norton's (1978) Communicator Style Measure (CSM) was used. A total of 335 employees from 37 companies completed the questionnaire for this research, the data of which were analyzed using the SPSS at 0.05 level of significance. The findings revealed that as a whole group, Friendly communication style prevailed. There are statistically significant differences in communication styles of respondents grouped by age, marital status, length of service, work category, type of industry, monthly salary and length of service. Recommendations for this study are offered and elucidated.
File Format	PDF HTM / HTML
Alternate Webpage(s)	http://www.uab.edu/Communicationstudies/humancommunication/segumpan.pdf
Alternate Webpage(s)	http://www.uab.edu/Communicationstudies/humancommunication/WORLD10-1.pdf
Language	English
Access Restriction	Open
Content Type	Text
Resource Type	Article

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