NDLI: E-commerce Em Pacotes De Viagens: Perfil Do Ambiente De Negócio Para O Consumidor (b2c)

Content Provider	Semantic Scholar
Author	Batista, Alisson De Souza Costa, Ana Maria Ferreira Da Blunck, André Luiz Fernandes Araújo, Márcio Pereira
Copyright Year	2016
Abstract	Este artigo propoe uma analise no contexto do turismo, face a utilizacao de ambientes virtuais para uma melhor comercializacao de pacotes de viagens. Atraves de uma pesquisa bibliografica em autores especialistas no assunto e de uma pesquisa de campo com 109 entrevistados de uma cidade da regiao metropolitana de Belo Horizonte, capital de Minas Gerais, foi identificada a necessidade de melhor utilizacao deste espaco virtual, alem de uma abordagem mais proxima dos clientes. Como foi identificado na pesquisa, muitos possiveis clientes estao prontos para adquirir pacotes de viagens para os mais diversos destinos, contudo falta algo que os conecte. O artigo tambem conceitua diversos termos utilizados no ambiente virtual, colocando o leitor a par de todas essas peculiaridades.
Starting Page	1
Ending Page	15
Page Count	15
File Format	PDF HTM / HTML
Volume Number	1
Alternate Webpage(s)	http://cienciacontemporanea.com.br/index.php/revista/article/download/1/6
Language	English
Access Restriction	Open
Content Type	Text
Resource Type	Article

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