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Voces Femeninas En La Publicidad Radiofónica Española. Una Aproximación a Su Presencia Y Utilización Desde La Perspectiva Del Análisis De Contenido
| Content Provider | Semantic Scholar |
|---|---|
| Author | Piñeiro-Otero, Teresa |
| Copyright Year | 2010 |
| Abstract | Role assumed by advertisement on socialization process has revealed preoccupation due to the gender representation that it involves. An interest reflected on the growth of user’s complaints against sexist advertisement, which has promoted several researches on gender representation on messages. |
| File Format | PDF HTM / HTML |
| Volume Number | 15 |
| Alternate Webpage(s) | http://razonypalabra.org.mx/N/N74/VARIA74/43PineiroV74.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |