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Planeamiento estratégico para la industria arequipeña de lácteos
| Content Provider | Semantic Scholar |
|---|---|
| Author | Galindo, Iván Cuentas Pinto, Sandra Gorriti, Miguel Morales Rodríguez, Rodrigo |
| Copyright Year | 2018 |
| Abstract | The purpose of this thesis is to examine the dairy industry context and from there propose external and internal strategies for Arequipa dairy industry that will turn it into the main milk producing in the country and the second basin with the best throwput in an international level. The scope of this thesis focused on the milk producers of Arequipa’s basin. To begin, the general context of the dairy sector at national and international level in the recent years will be analyzed, which will make it possible to understand the current scenario of the Arequipa dairy industry. After, a diagnosis will be made to identify the strengths, opportunities, weaknesses and threats of the sector, similarly an analysis of the industry with its competitors and its referents will be made. Posterior, the objectives will be defined, also external and internal strategies will be selected to achieve the established vision. Finally the short-term objectives will be determined and indicators and measurements will be established to allow corrective measures to be taken in the event of any deviation; to conclude with the presentation of the Integral Strategic Plan. The main finding of this thesis is that although Arequipa dairy industry has a recognized track record that position it as one of the main basins nationwide, in the last decade the production of milk through reconstitution and recombination of milk powder, the elimination of import tariffs for this input, and the existence of isolated efforts by producers, have reduced its competitiveness. Despite this, there are some opportunities that can reverse this situation, such as the need for national self-sufficiency that requires the integration of producers and the development of new capabilities such as the intensive use of technology, the development of infrastructure, the suitable management of livestock feed and the genetic development in its reproduction |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://tesis.pucp.edu.pe/repositorio/bitstream/handle/20.500.12404/11738/CUENTAS_MEDINA_PLANEAMIENTO_LACTEOS.pdf?isAllowed=y&sequence=1 |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |