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O Efeito no Preço das Ações Mediante as Informações Divulgadas nas Mídias Digitais: Um Estudo de Caso na Empresa JBS
| Content Provider | Semantic Scholar |
|---|---|
| Author | Oshita, Marcela Gimenes Bera Sanches, Simone Letícia Raimundini |
| Copyright Year | 2016 |
| Abstract | Information given by firms and news agencies may affect investors´ expectations since decisions are based on the available information. Current paper evaluates the behavior of prices of shares and stocks of the firm JBS in the wake of information digitally forwarded, between January and June 2014. A descriptive study was undertaken on the price of shares and news broadcasted by the social media between 3rd January and 30th June 2014. Content Analysis was employed to analyze and classify news with regard to their dissemination (the firm or market agents) and the effect on share prices (positive or negative). Results suggest that news affected the variation of share prices, especially those disseminated by the firm. Further, investors should follow and exploit information value of news to profit financially within a short time by the purchasing and sale of shares. |
| Starting Page | 147 |
| Ending Page | 163 |
| Page Count | 17 |
| File Format | PDF HTM / HTML |
| Volume Number | 21 |
| Alternate Webpage(s) | https://periodicos.unicesumar.edu.br/index.php/revcesumar/article/download/4807/2794/ |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |
