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Discovering Behavioural Patterns in Internet Log Files: Playing the Devil’s Advocate
| Content Provider | Semantic Scholar |
|---|---|
| Author | Büchner, Alex G. Mulvenna, Maurice D. |
| Copyright Year | 1998 |
| Abstract | The potential of applying data mining and artificial intelligence techniques to discover behavioural patterns in Internet log files are provocatively outlined. It is shown how national and international regulations have relatively low impact on knowledge discovery, which results in intelligence, hitherto unknown to the marketing community. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://www.cs.ualberta.ca/~tszhu/webmining/paper/wum/overview/its98.pdf |
| Alternate Webpage(s) | http://uir.ulster.ac.uk/36512/1/MULVENNA-Discovering%20Behavioural%20Patterns%20in%20Internet%20Log%20Files-%20Playing%20the%20Devil%E2%80%99s%20Advocate%20.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |