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Web content personalization : a state-ofthe-art review
| Content Provider | Semantic Scholar |
|---|---|
| Author | Gain, Alex Licorish, C. Venable, Kristen Brent |
| Copyright Year | 2016 |
| Abstract | The Consortium for Resilient Gulf Communities (CRGC) [1], funded by the Gulf of Mexico Research Initiative (GoMRI)[2], has been established with the purpose of assessing and addressing the public health, social and economic impacts of the 2010 Deepwater Horizon oil spill in the Gulf of Mexico. The consortium focuses on understanding and promoting communities’ resilience to adverse future events. A high priority for the consortium is to develop an effective strategy to match potential users with relevant findings. In this context, the CRGC risk-communication team is pursuing the design of a website capable of presenting content in a personalized way to users of different types. Indeed, the consortium’s findings and products will be of interest to different kinds of users, such as, for example, political decision makers or members of prominent gulf industries like fisheries, tourism and ship building. Content personalization aims at getting the right information to the right people and involves identifying items of significant interest to a given user among the products of the consortium and highlighting them when he or she accesses the website. This review outlines possible approaches to content personalization, highlighting the strengths and weaknesses of each to show how the consortium decided upon an approach for their website. Our review is summarized below and follows, top-down, the topics as depicted in Figure 1. |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | http://www.cs.tulane.edu/~brent/AI1.pdf |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |
