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Consumers willingness-to-pay for organic apples
| Content Provider | Semantic Scholar |
|---|---|
| Author | Hunt, Emily Skuza, Nate McCracken, Vicki A. Ellis, Joan |
| Copyright Year | 2010 |
| Abstract | 1) Elicit consumer's 'true' willingness-to-pay (WTP) for organic apples. – WTP defined as: the maximum amount a consumer is willing to pay at that time, on that given day – Accurate WTP estimates will help the organic sector develop: 1) marketing and management strategies, 2) Production adoption or improvement 2) Assess the impact of compensation on participants WTP responses. Dr. Joan Ellisa, Dr. Vicki McCrackenb, Nate Skuzab, and Emily Hunta Department of Apparel, Merchandising, Design and Textiles (a) and the School of Economic Sciences (b) |
| File Format | PDF HTM / HTML |
| Alternate Webpage(s) | https://research.libraries.wsu.edu:8443/xmlui/bitstream/handle/2376/2609/Ellis%20_%20Consumers%20willingness%20to%20pay.pdf?isAllowed=y&sequence=1 |
| Language | English |
| Access Restriction | Open |
| Content Type | Text |
| Resource Type | Article |