NDLI: INTEGER GOAL PROGRAMMING IN ADVERTISING MEDIA SELECTION

Content Provider	Scilit
Author	Keown, Arthur J. Duncan, Calvin P.
Copyright Year	1979
Description	Journal: Decision Sciences
Related Links	https://onlinelibrary.wiley.com/doi/pdf/10.1111/j.1540-5915.1979.tb00048.x
Ending Page	592
Page Count	16
Starting Page	577
ISSN	00117315
e-ISSN	15405915
DOI	10.1111/j.1540-5915.1979.tb00048.x
Journal	Decision Sciences
Issue Number	4
Volume Number	10
Language	English
Publisher	Wiley-Blackwell
Publisher Date	1979-10-01
Access Restriction	Open
Subject Keyword	Journal: Decision Sciences Hardware and Architecturee Media Selection Integer Goal Programming
Content Type	Text
Resource Type	Article
Subject	Information Systems and Management Strategy and Management Management of Technology and Innovation

Central Library (ISO-9001:2015 Certified)
Indian Institute of Technology Kharagpur
Kharagpur, West Bengal, India | PIN - 721302

See location in the Map
03222 282435
Mail: support@ndl.gov.in

Sl.	Authority	Responsibilities	Communication Details
1	Ministry of Education (GoI), Department of Higher Education	Sanctioning Authority	https://www.education.gov.in/ict-initiatives
2	Indian Institute of Technology Kharagpur	Host Institute of the Project: The host institute of the project is responsible for providing infrastructure support and hosting the project	https://www.iitkgp.ac.in
3	National Digital Library of India Office, Indian Institute of Technology Kharagpur	The administrative and infrastructural headquarters of the project	Dr. B. Sutradhar bsutra@ndl.gov.in
4	Project PI / Joint PI	Principal Investigator and Joint Principal Investigators of the project	Dr. B. Sutradhar bsutra@ndl.gov.in Prof. Saswat Chakrabarti will be added soon
5	Website/Portal (Helpdesk)	Queries regarding NDLI and its services	support@ndl.gov.in
6	Contents and Copyright Issues	Queries related to content curation and copyright issues	content@ndl.gov.in
7	National Digital Library of India Club (NDLI Club)	Queries related to NDLI Club formation, support, user awareness program, seminar/symposium, collaboration, social media, promotion, and outreach	clubsupport@ndl.gov.in
8	Digital Preservation Centre (DPC)	Assistance with digitizing and archiving copyright-free printed books	dpc@ndl.gov.in
9	IDR Setup or Support	Queries related to establishment and support of Institutional Digital Repository (IDR) and IDR workshops	idr@ndl.gov.in

INTEGER GOAL PROGRAMMING IN ADVERTISING MEDIA SELECTION