NDLI: Building a Model of Technology Preference: The Case of Channel Choices

Content Provider	Scilit
Author	Muthitcharoen, Achita Mi Palvia, Prashant C. Grover, Varun
Copyright Year	2011
Description	Journal: Decision Sciences
Related Links	http://onlinelibrary.wiley.com/doi/10.1111/j.1540-5915.2010.00306.x/pdf
Ending Page	237
Page Count	33
Starting Page	205
ISSN	00117315
e-ISSN	15405915
DOI	10.1111/j.1540-5915.2010.00306.x
Journal	Decision Sciences
Issue Number	1
Volume Number	42
Language	English
Publisher	Wiley-Blackwell
Publisher Date	2011-02-23
Access Restriction	Open
Subject Keyword	Journal: Decision Sciences Alternative Behaviors Intention Theories Online User Behavior Preferential Choices Structural Equation Model Technology Acceptance Model
Content Type	Text
Resource Type	Article
Subject	Information Systems and Management Strategy and Management Management of Technology and Innovation

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Building a Model of Technology Preference: The Case of Channel Choices