NDLI: Branding a state: The evolution of Brand Oregon

Content Provider	Scilit
Author	Curtis, Julie
Copyright Year	2001
Related Links	http://jvm.sagepub.com/content/7/1/75.full.pdf
Ending Page	81
Page Count	7
Starting Page	75
ISSN	13567667
e-ISSN	14791870
DOI	10.1177/135676670100700107
Journal	Journal of Vacation Marketing
Issue Number	1
Volume Number	7
Language	English
Publisher	SAGE Publications
Publisher Date	2001-01-01
Access Restriction	Open
Subject Keyword	Journal: Journal of Vacation Marketing Tourism, Leisure, Sport and Hospitality Advertising Campaigns Economic Development
Content Type	Text
Resource Type	Article
Subject	Tourism, Leisure and Hospitality Management

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Branding a state: The evolution of Brand Oregon