Loading...
Please wait, while we are loading the content...
Similar Documents
Innovation, symbolic interaction and customer valuing: thoughts stemming from a service-dominant logic of marketing
| Content Provider | Scilit |
|---|---|
| Author | Flint, Daniel J. |
| Copyright Year | 2006 |
| Related Links | http://mtq.sagepub.com/content/6/3/349.full.pdf |
| Ending Page | 362 |
| Page Count | 14 |
| Starting Page | 349 |
| ISSN | 14705931 |
| e-ISSN | 1741301X |
| DOI | 10.1177/1470593106066796 |
| Journal | Marketing Theory |
| Issue Number | 3 |
| Volume Number | 6 |
| Language | English |
| Publisher | SAGE Publications |
| Publisher Date | 2006-09-01 |
| Access Restriction | Open |
| Subject Keyword | Journal: Marketing Theory Business and Management Customer Value Service-dominant Logic Symbolic Interactionism |
| Content Type | Text |
| Resource Type | Article |
| Subject | Marketing |