NDLI: Going Online for Groceries: Drivers of Category-Level Share of Wallet Expansion

Content Provider	Scilit
Author	Campo, Katia Lamey, Lien Breugelmans, Els Melis, Kristina
Copyright Year	2020
Description	Journal: Journal of Retailing
Related Links	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7357978/pdf
Ending Page	172
Page Count	19
Starting Page	154
ISSN	00224359
DOI	10.1016/j.jretai.2020.05.003
Journal	Journal of Retailing
Issue Number	2
Volume Number	97
Language	English
Publisher	Elsevier BV
Publisher Date	2021-06-01
Access Restriction	Open
Subject Keyword	Journal: Journal of Retailing Tourism, Leisure, Sport and Hospitality Multichannel Retailing Online Grocery Shopping Category Expansion Marketing Mix
Content Type	Text
Resource Type	Article
Subject	Marketing

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