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Demand Forecasting and Demand Management
| Content Provider | Scilit |
|---|---|
| Author | Bandyopadhyay, Jayanta Kumar |
| Copyright Year | 2015 |
| Description | In a marketplace there are suppliers who supply raw materials, parts, or subassemblies to the assemblers, who assemble the finished products and ship them in large quantities to the distributors, who distribute the finished products among the retailers, who sell them to the customers, who are the final consumers of the finished product. There are also competitors who compete in the same marketplace with similar or substitute products. Demand management includes a basic understanding of the market and its target customers' expectations, a definition of value, and a fundamental overview of demand forecasting and demand planning. Book Name: Basics of Supply Chain Management |
| Related Links | https://content.taylorfrancis.com/books/download?dac=C2012-0-15112-8&isbn=9780429254765&doi=10.1201/b19327-7&format=pdf |
| DOI | 10.1201/b19327-7 |
| Language | English |
| Publisher | Informa UK Limited |
| Publisher Date | 2015-10-16 |
| Access Restriction | Open |
| Subject Keyword | Book Name: Basics of Supply Chain Management Information Systems Demand Management Ship Suppliers Marketplace Retailers Substitute Raw Distributors Subassemblies Sell |
| Content Type | Text |
| Resource Type | Chapter |
